GPT5 Marketing brand
The frontier AI strategy studio that redesigns marketing workflows around reasoning models and grounds them in real market signal.
Logo
The mark is a single path that forks into a fast branch and a deep branch and rejoins at one point: many lines of reasoning, one accountable decision. Download: logo.svg · logo-dark.svg · mark.svg
- Keep clear space equal to the height of the mark on every side.
- Minimum size: 24 px tall on screen. Use the mark alone below 120 px wide.
- Never recolour, stretch, outline or add effects. Use the dark version on #0A0A0F and photography.
- Pair with the SOMIN partner lockup only as “Technology partner SOMIN”, never merged into the GPT5 Marketing logo.
Colour
Accent is for actions, highlights and data. Body text on light surfaces uses #2A2A35; links use #4F46E5 to keep AA contrast.
Hero / dark surface
#0A0A0F
Accent
#6366F1
Accent 2
#EC4899
Accent text on light
#4F46E5
Accent on dark
#A5B4FC
Page
#FAFAFC
Card
#F0F0F8
Ink / headings
#0A0A0F
Body
#2A2A35
Muted
#62627A
Lines
#DEDEE8
Typography
Headlines: Manrope, weight 800, tracking -0.035em, sentence case.
Body: Manrope, 400/500, 17 px / 1.65.
Labels: Manrope 600, 12–13 px, uppercase, tracked 0.2em, accent colour.
Section label
We redesign marketing around reasoning models, grounded in real signal
An independent frontier AI strategy studio for CMOs. We rebuild strategy, creative, research and measurement workflows for the reasoning era, with SOMIN as the evidence layer underneath.
Personality
- rigorous
- clear-eyed
- curious
- calm
Voice: do
- Name the trade-off and the evidence behind every claim
- Explain mechanisms plainly, with worked examples
- State what is uncertain and what stays human
Voice: don't
- Hype models or promise magic results
- Claim affiliation with OpenAI or any model vendor
- Invent statistics, clients or quotes
Imagery
Near-black fields with iridescent indigo-to-pink holographic glass and branching reasoning paths. Abstract, editorial, luminous; never robots, screens of code or stock handshakes.
All imagery is generated with SOMIN image generation from art-directed prompts: no stock, no text baked into images, no identifiable real people.

Components
Card
White, 1px #DEDEE8 border, 20px radius, 26px padding.
Dark band
Used for pull quotes, stats and the closing CTA.